VANILLA SMOOTHS FLAVORS OF GELATO

WAUKEGAN, ILLINOIS - (February 18, 2002) - Gelato gets creamy smoothness from Madagascar Bourbon Pure Vanilla Bean Paste from Nielsen-Massey.

Madagascar Bourbon Pure Vanilla Paste from Nielsen-Massey enhances the creamy smoothness of gelato formulations.

Gelato, the Italian frozen treat with a smooth character and full mouthfeel, gets even better with the addition of Vanilla Bean Paste from Nielsen-Massey. Vanilla Paste, with its smooth gel base and distinctive vanilla seeds, has eye appeal as well as delicious flavor that enhances the richness of the frozen confection. Vanilla is a versatile ingredient that goes well with the traditional gelato flavors of chocolate, mocha and cappuccino; nut flavors such as almond and hazelnut; and fruit flavors such as berry, citrus and currant.

Careful selection of only the finest vanilla beans as well as a meticulous manufacturing process, using their unique cold extraction process, means that Nielsen-Massey provides the best vanilla products for the makers of distinctive dairy desserts.

Nielsen-Massey Vanilla's corporate headquarters is located in Waukegan, Illinois, with production facilities in Waukegan and Leeuwarden, The Netherlands. For more information, contact Craig Nielsen at 1550 Shields Drive, Waukegan, Illinois, 60085, or call 847-525-7873 (PURE); fax 847-578-1570. In Europe, write Nielsen-Massey Vanillas International, Uranusweg 10, 8938 AJ Leeuwarden, The Netherlands, or call31 58 28 82 880, fax 31 58 2 800 288.

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