IT'S SOOTHING VANILLA FOR PERSONAL CARE PRODUCTS

WAUKEGAN, ILLINOIS - (November 23, 1999) - Nielsen-Massey Vanillas, manufacturers of pure vanilla since 1907, have long known that one of the greatest appeals of vanilla is its intoxicating fragrance.

The soothing scent of vanilla in lotions, shampoos, soaps and candles can ease the mind and nourish the soul.

Not too sweet and reminiscent of home, vanilla is one of the most popular scents in the personal care market. Lotions, shampoos, soaps and candles are all scented with the gentle, appealing aroma. The comforting fragrance has been used for centuries to ward off unpleasant smells in kitchen and bath and now are becoming more and more available to the consumer for daily home and body care.

Take a break and settle into a vanilla-scented bath, or soothe tired skin with a vanilla-infused lotion. Light a vanilla candle, and you'll soon be thinking of warm cookies and cool ice cream, without eating a single calorie!

Both luxurious and comforting, vanilla is the scent of the century.

Nielsen-Massey Vanillas' corporate headquarters is located in Waukegan, Illinois, with production facilities in both Waukegan and Leeuwarden, The Netherlands. For more information contact Craig Nielsen at 1550 Shields Drive, Waukegan, Illinois, 60085, or call 847-578-1550 or toll free at 800-525-7873 (PURE); fax 847-578-1570. In Europe, write Nielsen-Massey Vanillas International, Uranusweg 10, 8938 AJ Leeuwarden, The Netherlands or call 31 58 2 882 880, fax; 31 58 28 00 288.

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