NIELSEN-MASSEY ADDS TO LINE OF PREMIUM FLAVORS
Enjoy the Essence of the Grove with Orange Blossom Water

WAUKEGAN, ILLINOIS - (April 29, 2008) - Nielsen-Massey Vanillas is proud to announce the addition of Orange Blossom Water to their line of premium flavors.


The refreshingly aromatic Orange Blossom Water is made from a distillate of the Seville bitter orange, available only from Spain and the Middle East. Orange Blossom Water is traditionally added to Persian, Arabic, Indian and Turkish dishes, adding delicious flavoring to custards and puddings, cakes and cookies, candies and other confections. It also adds an exotic touch to green salads when used in vinaigrette dressings.

In addition to adding a refreshing flavor to sweet and savory dishes, Orange Blossom Water can also be a calming restorative when spritzed into the air and is a component of many aromatherapy and skin care products.

Available in two and four ounce bottles for retail sale and eighteen ounce and gallon sizes for foodservice and industrial use, Nielsen-Massey Orange Blossom Water brings the sweet perfume of the orange grove to a variety of dishes.

Try this new take on a delicious summer fruit salad which gains an additional depth of flavor from Nielsen-Massey Orange Blossom Water:

Orange Blossom Fruit Salad
Serves: 4—6

1 apple cored and peeled, medium dice
2 cups fresh pineapple, medium dice
2 Clementine tangerines, peeled and sectioned
1 ½ cups green seedless grapes
½ cup dried cranberries
½ cup walnuts, coarsely chopped
1 cup strawberries, thinly sliced
1 teaspoon Nielsen-Massey Orange Blossom Water
1 (8 oz) container, fruit flavored yogurt

Combine ingredients and serve on a bed of fresh greens.

About Nielsen-Massey Vanillas
Since 1907, family-owned and operated Nielsen-Massey Vanillas has been producing premium pure vanilla products using a proprietary cold process that gently extracts more than 300 complex flavors from the vanilla bean. Nielsen-Massey’s flavorings have long been the choice of the world’s most discriminating bakers and ice cream makers.

Throughout their more than 100 year history, Nielsen-Massey Vanillas has earned their reputation as a manufacturer of the finest extracts in the world. The full line of Nielsen-Massey’s Pure Vanilla products include: Vanilla Beans and Extracts from Madagascar, Tahiti and Mexico; sugar and alcohol-free Madagascar Bourbon Pure Vanilla Powder; Madagascar Bourbon Pure Vanilla Bean Paste and Certified Organic Madagascar Bourbon Pure Vanilla Extract, Vanilla Beans and Powder. Nielsen-Massey Vanillas recently introduced a new line of pure flavor extracts: Pure Chocolate Extract, Pure Almond Extract, Pure Orange Extract, Pure Lemon Extract and Pure Coffee Extract. New product introductions this year include Peppermint Extract, Orange Blossom Water, Rose Water and Madagascar Bourbon Pure Vanilla Sugar. All Nielsen-Massey products are certified Kosher and Gluten-free. The company is headquartered in Waukegan, Ill., with production facilities in Waukegan and Leeuwarden, The Netherlands.

For more information about Nielsen-Massey Vanillas and its products, or to find out where you can buy them near you, visit www.NielsenMasseyVanillas.com.

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Nielsen-Massey Vanillas, Inc.
1550 Shields Drive
Waukegan, IL 60085-8307

Telephone: 847/578-1550
800/525-PURE (7873)
Fax: 847/578-1570
email: info@nielsenmassey.com
Nielsen-Massey Vanillas International, LLC.
Uranusweg 10
8938 AJ Leeuwarden, Netherlands
Telephone:31 58 28 82 880
Fax: 31 58 28 00 288