NIELSEN-MASSEY DEBUTS ITS NEW COOKBOOK: A Century of Flavor
This tantalizing collection of recipes is now available
from the makers of the world’s finest vanilla and flavorings.

WAUKEGAN, ILLINOIS - (January 10, 2008) - Nielsen-Massey Vanillas is proud to announce the availability of its much anticipated cookbook entitled, “A Century of Flavor.” This labor of love (and great flavor) is hot off the press and ready to take to kitchens worldwide and start cooking!

A Century of Flavor was written in honor of the company’s Centennial Anniversary for anyone who appreciates the art of fine cooking (and eating)! This cookbook is filled with 50 of the most tantalizing recipes from Crème Brûlée French Toast and Caramelized Pineapple Sauce to Crab Cakes with Vanilla Remoulade and Spicy Tequila Shrimp. Each recipe incorporates one or more of Nielsen-Massey’s quality pure vanillas and/or fine flavorings. The novice cook or the seasoned chef will be simply delighted with this fine collection of timeless and flavorful recipes.

The cookbook’s foreword was written by Gale Gand, Executive Pastry Chef/Partner for Tru and Cenitare Restaurants, Host of “Sweet Dreams” on the Food Network, and cookbook author. A Century of Flavor features five chapters: On the Side, Now This is Dinner!, Fresh Baked, It’s Always Better with Vanilla, and (Chef) Hats Off to Vanillas, containing recipes contributed from world renowned chefs including: Rick Bayless, Ina Pinkney, Marcy Goldman, J. Warren, Biagio Settepani, and The French Pastry School. Exquisite photography and helpful cooking tips accompany each easy-to-follow recipe.

Descriptions of each Nielsen-Massey product are included to assist you in choosing the perfect flavoring partner for your recipes, as well as a quick reference equivalency section for learning when and how to use the various vanilla products interchangeably. The cookbook is peppered with over 30 interesting and useful fun facts as well as snapshots of vintage photography from the company’s 100 year history.

To find out more or to order your copy of A Century of Flavor, call 800-525-PURE (7873) or visit www.nielsenmassey.com.

About Nielsen-Massey Vanillas

Throughout its 100 year history, Nielsen-Massey Vanillas has earned the reputation as makers of the finest extracts in the world. Its full line of Pure Vanilla products include: Vanilla Beans and Extract from Madagascar, Tahiti and Mexico; sugar and alcohol-free Madagascar Bourbon Pure Vanilla Powder; Madagascar Bourbon Pure Vanilla Bean Paste with the distinctive flecks of real vanilla beans; and Certified Organic Madagascar Bourbon Pure Vanilla Extract, Vanilla Beans and Powder. The company also offers a line of Pure Flavor Extracts including: Pure Chocolate Extract; Pure Almond Extract; Pure Lemon Extract; Pure Orange Extract and Pure Coffee Extract. Also now offered are Orange Blossom Water, Rose Water and Pure Vanilla Sugar. All Nielsen-Massey products are Kosher certified and Gluten-free.

Nielsen-Massey Vanillas’ corporate headquarters are located in Waukegan, Illinois, USA with production facilities in both Waukegan, and Nielsen-Massey Vanillas International in Leeuwarden, Netherlands, serving customers worldwide.

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